We know that a lot of people can’t wait to get their hands on the iPhone 5 but now, a recent survey reveals that not only is the demand high, it’s high enough to break previous sales records.

Despite the increasing competition in the smartphone arena, Apple looks like they’re poised to retain the title of top smartphone manufacturer with the upcoming release of the iPhone 5. A survey released by Changewave Reseach confirms this:

“A new ChangeWave survey shows an uptick in planned consumer smart phone buying this quarter, led by an explosion of momentum for Samsung. But the number-one finding of the survey is the unprecedented level of advance demand for the next-generation iPhone, which Apple is expected to release later this year.”

Here are the numbers, comparing responses from October 2011 and June 2012 (from Computer World):

As you can see, the numbers for consumers who were “very likely” and “somewhat likely” to purhcase an iPhone 5 have dramatically increased, with each category posting a 4% and 5.5% increase respectively.

The research was conducted between during the latter part of June and involved over 4000 participants:

“The June 18-25 survey of 4,042 consumers took a close-up look at demand for the new Samsung Galaxy S III vs. advance demand for an ‘iPhone 5.’ The survey also focused on key smart phone industry trends, including customer satisfaction, OS preferences and future demand for devices from a range of manufacturers, including Motorola, HTC, Nokia and Research in Motion. We note that this survey is primarily North American, with 88% of respondents from the US.”

The iPhone 5 is rumored to include several changes such as bigger 4-inch screen and a 19-pin connector. Current rumors suggest that it will be released on September 21st.