Brick and mortar shops have always been the business norm, but in today’s digital world an online presence can easily reap in more growth, profit and reach. Here’s why you should consider setting up an online business instead of a normal one.
Low Overhead and Financial Risk
It’s not uncommon for startups to start their venture with nothing but a functioning website and yet become one of the most popular and successful company of all time. Traditional expenses such as renting space, office materials and staff are eliminated, further reducing your risk. Also, alternatives to product storage are offered, i.e., dropshipping or a manufacture-to-order arrangement may be done to save warehouse rent and space.
Creates An Easier Customer Experience
Online portals provide an easier experience for potential and long-time customers. For those in the heavy equipment industry, users can simply go to the supplier’s website and browse excavator final drive motors they need for their track loader. You can contact the company for details and receive customized services, all without having to visit the physical shop.
Provides Flexibility and Freedom
The problem with physical stores is that it needs constant surveillance the moment it opens to the time it closes. Companies can experience freedom by not being tied down to their desks from 9-5. Modern technology now allows remote working anywhere you are in the world. All you’ll need is a stable internet connection, a laptop computer, a mobile phone or a VOIP comms system. You can work in as little or as much time as you want and still have some for the more important things.
Access To The Global Market
An online business doesn’t have boundaries like a brick-and-mortar store has. Moreover, you can have the ability to keep the “shop” open 24/7. Visitors can browse products, services or email inquiries anytime during the day. Add a shopping cart and a payment system and your online business can bring in money even as you sleep.