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Google Project Fi Aims High, Shoots Low

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Is Google’s Project Fi a game changer? Given that searchzilla compares it to their Nexus device program, which has failed for years to succeed commercially let alone change the world, one perhaps shouldn’t hope too much.

Moreover, how revolutionary is any wireless carrier that charges $10 per gigabyte? Seriously, that’s what Verizon and AT&T charge, though that premium price only delivers the T-Mobile and Sprint networks.

Yes, Project Fi has launched, but the early hype has already dissolved into disappointment and not a little derision. Here are the details:

• $20 for unlimited domestic calls, unlimited US and international texting, WiFi tethering and free data coverage in over 120 countries

• 1GB LTE data sells for $10, 2GB for $20, 3GB for $30, etc

• Unused data nets the user a refund

• Includes “free” WiFi calling

• No contract required

While the $20 base package looks OK, it’s sad that Google can’t? It’s doubly disappointing that Google can’t do any better than $10 per gigabyte.

Also, why aren’t there any family options? Given that Project Fi is built upon the T-Mobile + Sprint networks (check your coverage here), one would expect that Google could manage at least a four-line plan with 10GB for $100 a month, which is increasingly the benchmark for family plan offerings.

What are your impressions of Google’s Project Fi? Ready to sign up or will you staying with your current plan? Oh yeah, Project Fi only works with Nexus 6 — one phone, one plan to rule them all…

Sound off in the comments below!