ASUS ZenBook 3 takes on Apple MacBook with severe ferocity of powerful internals

ASUS ZenBook 3 was officially announced at Computex 2016 and with this announcement, the extremely thin notebook became a noteworthy rival of Apple’s 12-inch MacBook in several ways. First off, one of the most remarkable things about ASUS ZenBook 3 is that despite its thin frame, the highest model is able to fit in an Intel Core i7 processor. No, that is not a Core m7 processor which is present inside the MacBook, but a Core i7 chip, belonging to Intel’s Kaby Lake architecture, which is superior to the Skylake architecture present in the MacBook.

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Unfortunately, if you are looking for more than one port on ASUS ZenBook 3, then the notebook is not for you because its USB-C port is the only thing that will allow you to plug in and transfer data. The notebook is also going to come in a variety of different flavors, and they are as follows:

  • Quartz Grey
  • Royal Blue
  • Rose Gold

The highest configured model not only features a Core i7 processor, but 16GB of LPDDR4 RAM and 1TB of PCIe SSD, which is superior to SATA based SSDs. If you are such a consumer who has had terrible experience with dropping phones, the Gorilla Glass 4 present on the display will add more comfort to your purchase, because these things definitely don’t come cheap.

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Because USB-C ports are able to deliver up to a 100 watts of power, ASUS claims that its ZenBook 3’s battery  can be charged from 0-60 percent in just 49 minutes, as well as provide up to 9 hours of typical battery life. In case you were wondering, ASUS ZenBook 3 is definitely thin, but not thin enough to escape ASUS’s design expertise. This is because the notebook features the world’s slimmest fan inside a notebook and it features a thickness of just 3mm to remove all of that heat. Not only this, but security is great because ASUS ZenBook 3 features fingerprint sensor as well as support for Windows Hello (yes, the ultra-slim notebook is running Windows 10).

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Here are the prices of the ZenBook 3, depending on which model you purchase:

  • $999: Core i5 processor, 4GB of RAM and 256GB SSD
  • $1,499: 512GB SSD and a Core i7 processor
  • $1,999: 1TB SSD, 16GB of RAM model and a Core i7 processor

For its price, ASUS ZenBook 3 is cheaper than the starting model of the 12-inch MacBook, which retails for $1,299.

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