Category

iPad

Category

In just one week Apple’s What is iPad commercial jumped to the number four spot on Ad Age’s Viral Video Chart. With 929,681 counted views in the past week, it edged ahead of the seemingly ubiquitous Old Spice videos that may have inundated your inbox for the past few weeks. Where, though, is Google? Two weeks ago the Google Chrome Speed Tests video debuted at the top of the charts but disappeared from the list…

SpaceKateGal confirmed last week that iPads are not allowed in Yankee Stadium. The device apparently falls into the laptop computers category as depicted below in the Stadium Security policies write up. The iPad rule is probably at least partly relevant to the MLB’s notoriously stingy copyright rules. The organization is famous for trying to pull user generated baseball videos off of YouTube and they have also cracked down on Twitter usage. Will their heavily regulated…

iStoryTime and Dreamworks Animation have made so you can take a little piece of the newest Shrek movie Shrek Forever After off the big screen and onto your iPhone or iPad. The companies a have created an interactive “Shrek Forever After” storybook which tells the story of the blockbuster movie.? The book allows readers to read the story themselves, or have it read aloud to them by a narrator through your iPad or iPhone speakers.…

Twitter is lighting up with comments from around the world as the app store appears a week ahead of schedule in countries like Canada, the UK, France, Australia, and New Zealand. PC World says that this international roll out could mean that that International users who have already bought iPad apps from the already available US app store may have to repurchase their apps through their country’s store but we’ll see how it shakes out…

Time Magazine may be preparing to send content to the iPad, but not without investing more time in research. On May 26th and 27th the magazine is conducting focus groups aimed at iPad owning subscribers of the magazine. They are lagging behind Interview, Vanity Fair, and others, but this study may be an indication of progress for an iconic magazine, as well as a trend toward making magazine content for the iPad more mainstream in…

Last Friday Jeanniey Mullen stood in front of 500 people at the New York TimesCenter to present Zinio, a new media magazine reader app designed to bring the print world to life on digital devices. The Chief Marketing Officer wanted to show the way it feels to thumb through pages with the flick of a finger, but what the audience doesn’t know is that Mullen was never able to show off her product the way…